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cha-ching! that’s the sound of your google ads bringing home the bacon.

Google Ads can be a money-drainer in the wrong hands, but a game-changer in the right ones. Many businesses see HUGE increases in their growth over a sustained period when utilising Google Ads and search engine marketing together. 

To be successful in the Google Ads stratosphere, you need to know how to use this powerful digital marketing tool effectively to compete with the big players also fighting for the market’s attention.

As a leading Google Ads agency in Brisbane, our experts can help you make the most of your advertising budget, ensuring you’re only paying for the very best results. We’ll also help you track every conversion, giving you full insight into how well each of your Google Ads is performing at every stage of your campaign.

WHY YOU’LL LOVE WORKING WITH US

the chalk n’ cheese difference

From setup to optimisation, we handle it all. You get a team that knows how to manage Google Ads in Brisbane and deliver results without the headaches.

we get what works (and what wastes your budget)

We do not throw spaghetti at the wall. The team at our Brisbane AdWords agency focuses on the strategies that actually get clicks, calls, and conversions.

we’re results-first, not trend-happy

As a top Google Ads agency Brisbane businesses trust, we stay on top of what’s working, but we will never waste your spend chasing hype.

we make the numbers make sense

No jargon, no confusion. Our Google AdWords management Brisbane team will show you exactly where your money is going, and how it is earning its keep.

YOUR GO-TO GOOGLE ADS AGENCY BRISBANE

getting competitive with the right keywords

Using a Google Ads specialist in Brisbane means you’ll benefit from the best keyword research and analysis tools, helping you compete effectively with your direct competition.

We do this by analysing your competitors’ websites and the most profitable keywords they’re using to drive traffic to their sites. It’s a bit like ethical spying, and it’s incredibly useful for tailoring your Google Ads to achieve a ranking among the big players.

Once we analyse your competitors’ sites, we can identify which paid keywords are performing best for them and apply those to your own business website. There’s no need to reinvent the wheel; we just need to be first in the race. 

Because the most relevant, high-performing keywords are already in use all over the internet, you’ll need to pay to rank with them. But our Google Ads experts Brisbane team, alongside our Google AdWords management Brisbane services, can ensure that you’re only investing in the keywords that will make the biggest impact and deliver the best return.

A LEADING GOOGLE ADWORDS MANAGEMENT BRISBANE COMPANY

what is pay per click?

Pay per click (PPC) is a popular method of online advertising where businesses pay a small fee each time their ad is clicked on. You’re essentially buying visits to your site or services, rather than gaining them organically.

getting clicks that count

When your ad appears in the search engine and a customer clicks on it because it’s relevant to their query or needs, you pay a small fee to the search engine. The cost of those clicks becomes a non-issue when your Google Ads are working well, as the return on investment is much higher.

turning clicks into cash

If a $3 click earns you a sale of $50, then you’ve made a large profit. Consider your services and how trivial that click cost actually is in the grand scheme of the sales those conversions will produce.

keeping google up your sleeve

When you use your Google Ads well, Google will reward you by charging you less for each click because you’re providing a valuable solution to the customer using the search engine. This ensures Google continues to deliver quality leads and isn’t clogged up by services trying to cheat the system.

stopping budget blowouts

If you’re not using Google Ads effectively, it’s going to cost your business more, and your investment may not be worth it. That’s where our Google Ads agency Brisbane team comes in to help!

THE KEY TO GOOGLE ADS SERVICES BRISBANE

zoom in on customers in specific locations with geo-modified ads

If you operate in specific areas of Australia, you can narrow down your ad groups to target those locations and capture a more personalised audience. Once we have the most powerful keywords ready, we geo-modify them so that searchers in those specific areas will come across your site more frequently.

For example, our company targets the keyword ‘Google Ads experts’, but we service many areas across Australia. To focus on more specific locations, we create individual Ad groups for each of those areas. The geo-modified keyword would then become ‘Google Ads experts Brisbane’, or Adelaide, and so on. 

It’s an intensely personalised service, so if someone in Brisbane is googling ‘Google Ads experts Brisbane’, they’ll find us before a more generic company that isn’t targeting their area. And we can apply this approach to any business and its relevant keywords. Easy peasy lemon squeezy. As a leading Brisbane AdWords agency, we can help your business stand out locally with tailored Google Ads strategies that drive the right traffic to your site.

google ads vs. facebook ads

why do marketing agencies prefer google ads?

Simply put, Google Ads is the best online marketing tool for services, products, and brands that consumers are actively searching for on Google (Like electricians or baby products). Facebook, on the other hand, is great for targeting a relevant demographic who aren’t necessarily searching for what you’re selling but might be interested in it when they see an ad pop up in their newsfeed.

AdWords, now known as Google Ads since 2018, has been the favourite advertising method that agencies use as a more direct way to market their clients’ services. While your business can benefit from both Facebook Ads and Google Ads, the main players in the PPC (Pay Per Click) advertising world, the return on investment is often higher, and your ad budget stretches further with Google Ads.

We won’t lie. Using both Google Ads and Facebook Ads together can be incredibly effective if your ad budget allows, and if both platforms are suited to your particular services. Our Google Ads experts in Brisbane, alongside our Google AdWords management Brisbane team, are whizzes at both, and love building campaigns that utilise the strengths of each platform to maximise lead generation and get the best return on your advertising investment.

find out more

frequently asked questions

Look no further! (As if we’d want to share you with anyone else!) Chalk n Cheese is a digital marketing agency. We know how to help our clients get real, measurable results, and are striving to be the best Google Ads experts Brisbane has to offer. Start by having a conversation with our team to get the ball rolling and see if we’re the right fit for you, your goals, and your brand. We want you to feel 100% confident with your services with us, and once you are, we’ll prove that we are the right Google partners for you.

If you’re ready to discover how Google Ads can benefit your brand, we’re here to help! You can reach out to our team to discuss your requirements before committing or investing any of your hard-earned cash. Our offices are based in Melbourne, Australia, and we’re helping businesses all over Australia get their Google Ads generating better returns. Also, our headquarter based in Auckland, New Zealand, can virtually support you without taking up too much of your precious time with face-to-face meetings. In Zoom & Google Meet we trust!

You bet it is! Just like any speciality, Google Ads requires in-depth knowledge to make ads perform well consistently. Our Google Ads specialists have obtained Google Ad certifications, so they know how to professionally rank your ads for local and larger audiences. They do this by picking the best-performing keywords, curating the best-written copy and design to draw your audience’s attention, and actively seeking out higher rankings against your competitors, all while measuring the results in black and white, so you know exactly what you’re getting out of it.

Searching through Google is always a good starting point. If they’re running their own Google Ads, a skilled Google Ads expert will be ranking themselves in the results. Or, you could skip the research and talk to us today! As a leading Brisbane AdWords agency, we’re ready to help you achieve the results you’re looking for.

Yes, we can! As a Google AdWords management Brisbane team, we’re here to create, track, and deliver results as part of both short-term and long-term strategies, tailored to your needs. From display campaigns and search ads to shopping ads and more. You name it, we do it! Our team expertly sets up and manages advertising campaigns of all types for our clients. Talk to us today about your goals, and we’ll help you smash them!

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some of the brands we work with

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